About Marketing [bba] in Eastern Michigan University (EMU)
The Bachelor of Business Administration in Marketing offers career preparation in sports marketing, advertising, and sales promotion, international business, marketing research, purchasing, and materials management, retailing, marketing channels, and sales and sales management. Students may select any nine-hour combination of eligible marketing electives, but they are encouraged to focus on their anticipated career path.
The general requirements for the bachelor of business administration degree, the academic major requirements below and sufficient electives to meet the minimum of 120 hours for graduation must be completed.z
Academic qualification equivalents
- Applicants must have passed high school
English language requirements
- IELTS : 6.0
- TOEFL IBT: 75
- PTE : 53
Eastern Michigan University (EMU) Highlights
| College Type |
Public |
| Endowment |
67.2 Million USD |
| Student Retention Rate |
73% |
| Work-study program |
yes |
| Mode of Program |
Full time; Part-time; online |
| Campus Housing Capacity |
22% |
| English language proficiency score |
TOEFL or equivalent |
| Financial Aid |
Available as grants, awards and scholarships |
| Admission Helpdesk |
admissions@emich.edu;
734 487-3060 |
Eastern Michigan University (EMU) Annual Cost to Attend
| Fee |
Cost |
| Michigan Resident Tuition |
$13,658 |
| Books and Supplies |
$1,000 |
| Other Fees |
$100 |
| Room and Board |
$10,370 |
| Budget for Other Expenses |
$2,438 |
| Total One Year Cost |
$27,566 |
| Fee |
Cost |
| Out of State Resident Tuition |
$13,658 |
| Books and Supplies |
$1,000 |
| Other Fees |
$100 |
| Room and Board |
$10,370 |
| Budget for Other Expenses |
$2,438 |
| Total One Year Cost |
$27,566 |
